PERSONAL BRANDING & PROFESSIONAL IMAGE
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Have you got a Personal Brand? It’s worthwhile remembering that whether you have consciously developed a personal brand or not you will have one.
Your personal image: It’s the most important “YOU” asset that you own.
Your personal image, the perception that people have about you, affects your success in every aspect of life – your life on the job, your social life, even your "personal" relationships with others.
That is true because, no matter who you are or what you do, your success, ultimately, depends on what other people THINK about you – the image they have of you.
Your personal image has a number of elements. The way you dress, the colours you choose, the way you talk and the way you relate to others are some of the more important ones in determining your success in your career and in life. If you are serious about developing your career or your business then you will need to understand the importance of developing a Personal Brand and work towards it to the benefit of your career or business.
As a small business owner or sole trader you are the face of your business, essentially, you are the brand.
If you are the leader of a larger organisation your need to have an authentic, congruent, consistent and commanding personal brand.
If you are still climbing the career ladder then personal branding will assist you in standing out from crowd.
If you are a company or organisation, then your company's professional image through the way your staff present themseves will impact on your company's general image.
So whatever stage you are at in your career and professional development I can help your project the right image through the way you dress, colour and body language. The focus is on bringing out your uniqueness and piecing together your personal brand so that it is in line with your business or work environment.